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Supporter Criteria
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OPA Supporter status is available to vendors that support the online publishing industry but are not, themselves, principally in the business of publishing their own editorial content.
1. OPA Supporters must endorse the publishing principles espoused by the OPA:
Publishing Principles - Members of OPA ascribe to the highest standards in Online publishing with respect to editorial quality and integrity, credibility and accountability. Members of OPA support publishing principles that reflect the traditional values separating editorial and commercial messages, including: - Never using advertising content as editorial.
- Never creating editorial content for an advertiser without clearly labeling such content as advertising.
- Clearly labeling any advertising, advertorial or promotional content as such.
- Clearly labeling the source of content.
2. The applicant must provide products or services that support the businesses of OPA members and must not engage in practices that are detrimental to the Members' abilities to commercially market their content. OPA Members must use, or contemplate using, the types of products or services offered by the applicant as part of their normal business operations.
3. The applicant must submit the names of three (3) current OPA members with which it is acquainted and for whom it provides, or contemplates providing, its services.
4. The OPA requires that all applicants be nominated and approved by either a majority of current OPA members or the OPA Board Membership Committee following submission of their application. The OPA reserves the right to accept or reject any application in its discretion.
5. The applying organization must not use marketing or promotional techniques the OPA deems confusing or misleading to consumers.
Supporter Dues
Supporter dues are $5,250 per year.
Supporter Application
If your organization meets the above criteria and you are interested in becoming a Supporter of the OPA, please fill out our online application.
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