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Press Releases 2003
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NEW YORK, NY -- December 17, 2003 -- The Online Publishers Association (OPA) announced today that it has published its 2003 Online Media Industry Year-in-Review, providing its perspective on key developments in the online advertising and publishing business in the year past. Following a comprehensive review, the OPA identified the following four developments among the year's most significant advances:
December 17, 2003Online Publishers Association Publishes 2003 Year-in-Review
NEW YORK, NY -- November 20, 2003 -- A recent poll of 26 Online Publishers Association member companies showed that third quarter ad revenue among this group grew an average of 45.9% over Q3 2002. In addition, year-to-date ad revenues were up 38.2% over the same period last year. Total revenue for the group increased an average of 44.0% in the third quarter of this year compared to the same quarter last year, while year-to-date total revenue grew an average of 35.0%.
November 20, 2003Quality Online Content Providers Show Substantial Third Quarter and Year-to-Date Ad Revenue Growth
NEW YORK, NY -- November 5, 2003 -- The Online Publishers Association (OPA) announced today the results of a recent media consumption study of men aged 18-34 who are frequent visitors to online news, information and entertainment Web sites. The study, conducted by Frank N. Magid Associates, found that this group reports spending significantly more time online each week than it spends watching television.
November 5, 2003Online Publishers Association Research Shows 18-34 Year Old Men Spend More Time Online Per Week Than Watching Television
ADVISORY for September 29, 2003
September 26, 2003ADVISORY: Steve Forbes and Michael Kinsley to Discuss the Impact of the Internet on Publishing & Politics on Monday, September 29 at the National Press Club in Washington, DC
NEW YORK, NY -- September 23, 2003 -- The Online Publishers Association (OPA) today released its paid online content U.S. Market Spending Report covering Q1 and Q2 of 2003.
September 23, 2003U. S. Consumer Spending for Online Content Totals $748 Million in First Half of 2003,, According to Online Publishers Association Report
NEW YORK, NY -- September 23, 2003 -- The Online Publishers Association (OPA) today released its first-ever Paid Online Content Demographic and Usage Report, featuring a detailed demographic analysis of paid content consumers and their overall online buying habits. The study, conducted by comScore Networks in Q1 of this year, determined that purchasers of paid content online tend to be younger, more upscale and from smaller households than Internet users overall.
September 23, 2003Online Publishers Association Unveils First-ever Paid Online Content Demographic and Usage Report
NEW YORK, NY -- September 4, 2003 -- The Online Publishers Association announced today the results of a new study entitled, Public Opinion About Candidate Web Sites and Political Advertisements Online. The study, conducted by the Center for Survey and Research Analysis at the University of Connecticut, found that voters who use the Internet -- regardless of party affiliation -- are highly engaged with politics online.
September 4, 2003Voters Actively Engage with Politics Online, According to New Online Publishers Association Report
NEW YORK, NY -- June 30, 2003 -- The Online Publishers Association announced today the results of the second phase of its audience affinity study. The study was designed to determine how the affinity that visitors feel toward a Web site impacts the performance of advertising on that site. Four Digital Edge clients participated in this phase of the research, including Colgate, AT&T, a mobile phone manufacturer and a spirits manufacturer.
June 30, 2003New Online Publishers Association Study Establsihes Web Site Affinity as Key Driver of Advertising Performance
NEW YORK, NY -- May 21, 2003 -- The Online Publishers Association (OPA) announced today that a recent poll of 24 OPA member companies showed that, among these companies, first-quarter ad revenue grew an average of 40.7% over Q1 2002.
May 21, 2003Quality Online Content Providers Show Substantial First-Quarter Ad Revenue Growth
NEW YORK, NY -- May 12, 2003 -- The Online Publishers Association announced today the results of a new media consumption study focused on the At Work Internet audience (defined as users who indicated they had accessed the Internet from work within the past 30 days for non-email purposes).
May 12, 2003Online Publishers Association Media Consumption Study Confirms Internet's Role as Leading Daytime Medium
NEW YORK, NY -- March 10, 2003 -- The Online Publishers Association, in partnership with iMedia Communications, announced today its "Eyes on the Internet 2003" tour schedule.
March 10, 2003Online Publishers Association, in Partnership with iMedia Communications, Launches 'Eyes on the Internet 2003' Tour
NEW YORK, NY -- March 7, 2003 -- The Online Publishers Association (OPA) announced today that About/PRIMEDIA, Belo Interactive, Edmunds.com, Meredith Corporation and SportingNews.com have become its newest members, expanding its current membership to 24 media companies representing more than 400 Web sites.
March 7, 2003About/PRIMEDIA, Belo Interactive, Edmunds.com, Meredith Corporation and SportingNews.com Join Online Publishers Association
NEW YORK, NY -- March 6, 2003 -- The Online Publishers Association (OPA) announced today that ten leading European publishers have come together to form OPA Europe, an extension of the association to the European community. Founding members of OPA Europe are: CNET Networks (Europe), Gruppo Editoriale L'Espresso (Italy), Group Financial Times (Great Britain and France), IDM/La Vanguardia Digital (Spain), International Herald Tribune (Europe), Khatimerini (Greece), Le Monde interactif (France), Le Temps (Switzerland), Prisacom/El Pais (Spain) and Spiegel Online (Germany).
March 6, 2003Online Publishers Association Announces Launch of OPA Europe
NEW YORK, NY -- March 4, 2003 -- The Online Publishers Association today released its U.S. Market Spending Report for paid online content covering Q4 and the Full Year 2002.
March 4, 2003U. S. Consumer Spending on Online Content Totals $1.3 Billion in 2002, According to Online Publishers Association Report
NEW YORK, NY -- February 6, 2003 -- The Online Publishers Association today released a new white paper entitled The Existence and Characteristics of Dayparts on the Internet.
February 6, 2003New White Paper from Online Publishers Association Identifies, Examines and Characterizes Internet Dayparts
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