NEWS
- News Corp. buys Beliefnet, pushes online ad network
- Facebook backtracks on Beacon over privacy issues
- Cell industry embraces openness, but ads still unproven
RESEARCH
- ZenithOptimedia: Global online ads to surpass radio, mags
- PQ Media: Political ads up online, but still tiny vs. TV
- Online video, TV watching continue to soar
December 10, 2007News Corp. buys Beliefnet | Facebook Rethinks Beacon | Cell industry embraces openness
NEWS
- Murdoch expects to make WSJ.com free
- Facebook under fire for Social Ads, Beacon
- Bebo lets media companies keep all ad revenues
- Will Google's 'open' strategy work?
RESEARCH
- NAA: Newspapers see steady gains in online ads
- Borrell: Real estate ads heading online in big way
November 26, 2007WSJ.com expected free | Facebook under fire | Bebo ad revenues
NEWS
- Facebook, MySpace push targeted ads, reactions mixed
- FTC examines privacy concerns for behavioral ads
- AOL buys Quigo; Time Warner considers spinoff
- Tribune, Gannett plan competitor to Yahoo alliance
RESEARCH
- eMarketer: Online ads to double by '11, but growth slows
- Harris: Nearly 4 in 5 U.S. adults online
November 12, 2007Facebook, MySpace targeted ads | FTC privacy concerns | AOL buys Quigo
NEWS
- Microsoft wins pricey Facebook sweep-stake
- Bubbly times are here again
- Scripps split unlocks digital value
- MySpace, Friendster, iPhone open up
RESEARCH
- Forrester: Interactive spend to hit $61 billion by '12
- eMarketer: Newspapers, mags up online marketing for selves
October 29, 2007Microsoft's Facebook Stake | Scripps Split
NEWS
- MSNBC.com nabs Newsvine as its first buyout
- Newspapers and bloggers working together...at last
- Google brings YouTube vids to AdSense
- Are newspapers leaving money on Yahoo's table?
RESEARCH
- Online ads booming, but where's the money going?
- Booz Allen: Marketers slow to follow consumers on Nete
October 15, 2007MSNBC.com nabs Newsvine | Google, YouTube vids to AdSense
NEWS
- TimesSelect pay wall comes tumbling down
- Google, Microsoft clash at Senate, ad exec hires
- AOL moves to NYC in search of ad redemption
- TV networks tune up online video strategies
RESEARCH
- Yahoo/newspaper alliance shows promise as ad growth slows
- TNS: Online video use booming; ads acceptable
October 1, 2007TimesSelect | Google, Microsoft clash | Yahoo newspaper alliance
NEWS
- Will mortgage crunch hit online ads?
- Yahoo buys BlueLithium, seals pact with Bebo
- MTVN gets hip with widgets, niche sites
- Google, Apple rumors spark fear in mobile world
RESEARCH
- TNS: Gloomy ad report -- except for online
- comScore: Online video viewing still booming
September 17, 2007Yahoo buys BlueLithium | MTVN gets hip with widgets
NEWS
- Video Roundup: YouTube's overlay ads; Hulu coming
- Facebook, MySpace offering targeted ads
- MSNBC-Conde Nast, Washington Post-CBS in pacts
RESEARCH
- Forrester: The problem with ads on social networks
- Web, social networks distracting workers
- Jakob Nielsen: Eyetrack study shows 'banner blindness'
September 4, 2007Video Roundup | MySpace, Facebook Targeted Ads
NEWS
- Is Net buyout frenzy paying off for Big Media?
- Behavioral, personalized ads offer peek at future
- Google News comments beget -- what else? -- heated comments
- Facebook loses ads over questionable content
RESEARCH
- OPA: Focus online goes from communication to content
- VSS: Internet ads to surpass newspaper ads by '11
August 20, 2007Net buyout & Big Media | Googe News | Internet ads surpass Newspaper ads
NEWS
- Facebook becomes 'it' site, Microsoft to buy?
- Earnings: Yahoo, Google flail; newspapers up online
- Nielsen pushes 'time spent' over page views
- Hyper-local: WashPost's entry; Pegasus sold
RESEARCH
- BuzzMetrics: Advertising helps drive blog buzz
- GroupM: UK online ad growth hurt by social nets
July 23, 2007Facebook 'It' Site | Yahoo, Google Flail | Nielson Pushes 'Time Spent'
NEWS
- iPhone could change game for mobile content
- Yahoo combines customization with behavioral ads
- eBay brings Kijiji classifieds stateside
- Whither hyper-local after Backfence's bomb?
RESEARCH
- Alloy: Teens prefer ads in widgets on social nets
- Hitwise: YouTube dominating in online video
July 9, 2007iPhone Mobile Content | Ebay Brings Kijiji Classifieds | Backfence's Bomb
NEWS
- The yin and Yang of Yahoo's exec shakeup
- Google struggles to fix privacy problems, eBay rift
- Newspapers keep stiff upper lip at NAA confab
- iPhone mania dogged by naysayers
RESEARCH
- Projections show online ad growth in long boom
- Atlas: Marketers shouldn't focus on 'last click'
June 25, 2007GoogleClick | IAB | Video Roundup | Ad Growth
NEWS
- Facebook, NBCU join the widget craze
- Google makes FeedBurner, Salesforce deals
- eBay adds radio spots to ad exchange
- CBS nabs UK social music phenom Last.fm
RESEARCH
- Online advertising continues boom in U.S., Europe
- OPA: 30-second pre-rolls prove effective
June 11, 2007Facebook + NBCU | Google + FeedBurner | CBS + Last.fm | Ad Growth
NEWS
- Microsoft swallows aQuantive; Yahoo off the table
- Video Roundup: Google video ad test; CBS spreads out
- Local Roundup: CNN, IB deal; Knight local grants
- Virtual worlds all the rage -- despite small returns
RESEARCH
- IAB: Indeed, 2006 was a record year for online ads
- Media Audit: Local TV gains on newspaper sites
May 29, 2007Microsoft + aQuantive | Google Video Ads | Virtual Worlds | Ad Growth
NEWS
- Yahoo, Microsoft look to counter GoogleClick
- Digital gets embedded into TV upfronts
- Video Roundup: YouTube pays; NBC drops 30-second ads
- MySpace swallows Photobucket, helps News Corp. earnings
RESEARCH
- Borrell: Online auto ads to surpass newspaper, radio ads by '09
- IAB: Canadian online ads blow by $1 billion
May 14, 2007Yahoo + Microsoft | YouTube | MySpace + Photobucket | Ad Growth
NEWS
- GoogleClick behemoth scares competitors, privacy groups
- IAB asks for audit of web measurement firms
- Video Roundup: Joost advertisers; online prez debate
- Online ad growth slows for newspaper sites
RESEARCH
- Nielsen: Newspaper sites hit traffic record in Q1
April 30, 2007GoogleClick | IAB | Nielsen | Joost | Ad Growth
NEWS
- 'Gravitational pull' of Yahoo brings in McClatchy
- CBS names partners for video distribution network
- Google makes TV ad moves, settles with AFP
- Ethics Roundup: Francisco's conflict; CBSNews plagiarism
RESEARCH
- Zenith: Global online ads to surpass radio by '08
April 16, 2007Yahoo + McClatchy | CBSNews | Google | Zenith
NEWS
- Media empires strike back with YouTube rival
- Mobile Roundup: Twitter sensation; mobile upfront
- Blogs deflate DoubleClick, Photobucket sales pitches
- Viacom pushes hard online, into virtual worlds
RESEARCH
- IAB: UK online ad sales surpass newspapers
- Poynter: Attention spans longer online than in print
April 2, 2007YouTube | DoubleClick | Photobucket | Viacom | IAB
NEWS
- Viacom slaps YouTube with $1 billion suit
- Google, YouTube in plethora of media deals
- OPA Forum: Digital future is now for media execs
- USAToday.com gets social media makeover
RESEARCH
- Online advertising keeps going BOOM!
- OPA: Consumers watching, acting on mobile ads
March 19, 2007Viacom + YouTube | USAToday.com | OPA Forum | Ad Growth
NEWS
- CBS, Viacom survive, thrive in digital world
- YouTube goes for small media deals
- Mixed reaction to eBay TV-ad auction
- Legal Roundup: NBC loses; search co's can refuse ads
RESEARCH
- Bullish views rule for global online ad revenues
- AdMedia: Net marketing firms to consolidate
March 5, 2007CBS + Viacom | YouTube | eBay | NBC | AdMedia
NEWS
- Google under fire for copyright, radio push
- Viacom, media companies lash out at YouTube
- Monster gets the job done with NY Times
- Will web video cause traffic armageddon on Net?
RESEARCH
- Newspapers cleaning TV's clocks on local video ads
- AAF: Ad execs pushing toward new media
February 19, 2007Google | Viacom + YouTube | Monster + NY Times | AAF
NEWS
- LA Times, Tribune Co. revamp for web
- Consumer-generated ads bowl over big game
- 2008 presidential candidates wild about web video
- Earnings Roundup: Google ho-hum; AOL rebound
RESEARCH
- Outsell: Online advertising to hit 20% of all ad sales
- Jupiter: People want free, ad-free online video
February 5, 2007LA Times | 2008 Presidential Candidates | Google | AOL
NEWS
- CBS, Disney showcase new media efforts at CES
- Backfence's troubles spurs rethinking citizen media models
- Video Roundup: Brightcove's haul; YouTube's Brazilian suit
- Bull's eye on Google as search startups aim for leader
RESEARCH
- Nielsen gauges audiences for TV online, newspaper blogs
- Pew: Americans relying more on Net for political news
January 22, 2007Disney + CES | Backfence | Brightcove | YouTube | Google | Nielsen
NEWS
- Saddam execution another first for citizen media
- Year in Reviews: Old media comeback; Time picks "You"
- PayPerPost, pay-per-Digg roil social media ethics
- Online ad pricing soars; can ad networks reach Long Tail?
RESEARCH
- Prognosticators see rosy future for online ads in 2007
- Mobile Roundup: Ads can easily annoy; teens get social
January 8, 2007Saddam Execution | Year in Reviews + Time | PayPerPost | Ad Growth
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