IAB: U.K. online ads up 14% in 2011

With consumers spending more and more time online, it would only make sense that advertisers would want to make a play for that growth—though the Internet is still nowhere near to getting the big ad dollars that television garners. But a recent report from the Internet Advertising Bureau (IAB) shows that online ad growth could be hitting the big leagues in the U.K. Online advertising in Britain reached 4.8 billion pounds (nearly $8 billion) last year, a 14.4 percent year-over-year increase. That’s the biggest increase the sector has seen in five years, according to the IAB.

Growth in advertising…  Full article

Mobile search, Amazon apps on fire

More and more, we live in a mobile-dominated world – at least, that’s what some recent studies would have you believe. Mobile search in the U.S. accounted for 12.3% of total search advertising spending in the first quarter of 2012, according to a recent report from IgnitionOne. What’s more, mobile clicks were up 246.1 percent year over year. Tablet devices helped drive much of that growth. Tablets accounted for 67% of the total mobile search advertising budget in the quarter – and tablet click-through rates were higher, at 3.1 percent, than those for PCs (2.5 percent).

That puts Amazon in…  Full article

Of Note

Instapaper, Readability and monetizing other people’s content (GigaOm)
Despite the firestorm of criticism surrounding Readability, the bottom line for content creators is that users want to do this, and you need to figure out how to let them

AOL websites give best stories a second life in weekly iPad magazines (Poynter)
AOL's mobile team is finding success plucking the best longform and enterprise writing from an otherwise fast-paced site and republishing it in a design-rich tablet magazine

Sink or Swim: Digital Publishers Need to Be Bold (Wired)
Many news publishers are now facing up to the reality that online advertising isn’t replacing revenues lost from print

Mobile and the news media's imploding business model (The Guardian)
Smartphones will soon be the primary news source for most Americans. That's if anyone can still make money by reporting

As news sites mine social media for data, intriguing challenges lie ahead (Poynter)
Many news organizations are pressing a new frontier of technology in 2012 -- training computers to analyze thousands of written messages and interpret how their authors feel

Has SXSW peaked?

Ever since Twitter and Foursquare saw phenomenal growth at South by Southwest (SXSW), it’s been known as the perfect venue for launching breakout technologies. But while that’s been good for startups, it’s also meant the festival has become more crowded and corporate, which goes against its roots as a laid-back live music gathering. This year’s festival saw a big increase in conference goers, which meant more corporate branding and long lines, according to several reports. “I wasn’t that enamored of this year’s SXSW—too many crowds, too corporate, too few quality sessions,” wrote PBS MediaShift’s Amanda Hirsch. CNN’s Omar Gallaga agreed,…  Full article

Feeling not so social Yahoo sues Facebook

While tech giants like Apple and Google have long been locked in patent struggles over mobile and other technologies, now a battle is brewing in the social media realm. Yahoo recently announced that it’s suing Facebook for infringing on 10 of its patents. “These technologies are the foundation of our business that engages over 700 million monthly unique visitors and represent the spirit of innovation upon which Yahoo is built,” the company said in a statement. “Unfortunately, the matter with Facebook remains unresolved and we are compelled to seek redress in federal court.” The announcement was quickly met with outrage…  Full article

Can best practices take hold for aggregation, curation?

There have been plenty of accusations flying in the media industry over the past few years concerning over-aggregation and excerpting content without enough attribution. In response, Ad Age’s Simon Dumenco recently announced a new group at SXSW Interactive called the Council on Ethical Blogging and Aggregation. “O.K., you can almost hear the digerati seizing with laughter at the idea that a pew full of journalism church ladies is somehow going to do battle with the entire Internet,” wrote The New York Times’ David Carr. “But Mr. Dumenco compares his effort to the editorial rules promulgated by the American Society of…  Full article

State of the News Media: Mobile is a positive for publishers

As more people snap up mobile devices, the way we consume news is quickly transforming. As Fast Company’s David Holmes said, “The newspaper isn’t dead, it’s just gone mobile.” The Pew Research Center confirmed that sentiment in its annual State of the News Media report. At least 27 percent of Americans are reading their news on mobile gadgets such as smartphones, tablets and e-readers, according to Pew. Plus, those consumers are reading news more consistently than other users—53% of tablet owners read news on their device every day, for example—and smartphone and tablet users visit more pages and spend more…  Full article

Local online ads to grow 12.7% annually

While more and more ad sellers are starting to think local, growth in the local ad market still has a ways to go. A recent study from BIA/Kelsey found that local digital ad spending should continue to steadily rise—though the research firm lowered its outlook for the overall local ad market. The report predicted that local online advertising revenues, including mobile, will increase at an annual rate of 12.7% between 2011 and 2016, growing from $21.2 billion to $38 billion during that period. That’s a significantly bigger gain than overall media revenues, which are expected to rise from $111.5 billion…  Full article

Of Note

Embracing the stream: ITV's new Twitter-inspired news site breaks the day's news into pieces (Nieman Journalism Lab)
The British TV network’s “rolling news stream” is the latest site redesign to take cues from the social media feeds that are changing how we skim through the news

Newspapers And Video: Slow And Steady Or Flood The Zone? (paidContent)
The Wall Street Journal is pumping out hours of live news clips and splashing them onto everything from the iPhone to the Xbox

What Twitter Acquires With Posterous (InformationWeek)
Posterous may have lost the online popularity contest to Tumblr, but the social blog service has won a worthy consolation prize: It's been snatched up by Twitter

New York Times Makes Its Paywall Harder to Jump (AllThingsD)
A year after launching its controversial paywall, the Times says it will make it harder for people to read on the web without paying up

Should Apple buy Twitter? (GigaOm)
Although Twitter’s market value is estimated to be about $9 billion or so, there’s no question that Apple could buy the company quite easily

Britannica: Define Outdated (NY Times)
Britannica will no longer be publishing a print edition -- but what will be lost beside 129 pounds of book? Can you find that same sense of wonder online?

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