People love tablets, iPads especially

A new study from ComScore shows that people are highly satisfied with their tablets, with iPad owners happiest with their devices. On a scale of 1 to 10, iPad users rated their overall satisfaction, on average at an 8.8. The Kindle Fire was close behind with users rating it at 8.7. Other Android tablets got an 8.2 and smartphones were the lowest at 8.1. The study was comprised of a three-month rolling sample of 6,000 U.S. tablet owners, and is a report called ComScore TabLens that will be done on a monthly basis to give insight into the tablet market.…  Full article

Of Note

The Ingram 5: Media’s top innovators (PaidContent)
PaidContent's Matthew Ingram rounds up what he sees as the top five innovators in media, which include, not surprisingly, Twitter, Gawker and Amazon.

The New Yorker Lands on the iPhone, With Help From Lena Dunham and Jon Hamm (AllThingsD)
The New Yorker already has a wildly popular iPad app. But, really, will people read on a screen small enough to fit in your palm?

iPhone 5 sales to hit 170 million over next year, predicts analyst (CNET)
Analyst Horace Dediu expects total iPhone sales of 200 million over the next 12 months and the iPhone 5 will account for about 85 percent of that

Women's Magazines Lead Overall Decline In Newsstand Sales (New York Times)
As consumers resist impulse buys, magazines that cater to women or push celebrity gossip lose out

The Reason Women's Magazines Are Missing Millennials Online? No News (AdAge)
Young women's mags have done well on newsstands for decades, but haven't done a good job establishing daily online destinations for readers

Digital boosts NBC Olympics ads to $1B

The 2012 Summer Games may go down in history as the first “social media Olympics.” Some fans are claiming the 2010 Winter Games in Vancouver were the first to be “socialized,” but one look at what’s in store for the 2012 games and it’s clear: the Olympics have never been seen, heard, or tweeted like this. And NBC, always at the forefront of Olympic coverage, is pushing that envelope with partnerships with Twitter, Facebook, Instagram, YouTube, Google+, Tumblr and it seems, just about every other platform on the web. More importantly, NBC’s bottom line has been fattened with its push…  Full article

Can Marissa Mayer turn Yahoo around?

When Yahoo chose Marissa Mayer as its new CEO, it set off a firestorm of debate – about the future of the company, about corporate culture, about executive compensation (some reports estimate her compensation at upwards of $100 million), about women in technology and, yes, even about motherhood. But, as much as has been written and said about Mayer, she’s still a bit of an enigma, particularly so in the way that matters most: No one is quite sure what direction she’ll take the company. And that’s not a question that will get a quick or tidy answer either. As…  Full article

Backlash over targeted campaign ads

It’s called “microtargeting” and for political campaigns, it means taking in-real-life information about you, like what Congressional district you live in, what credit card you use and what charities you donate to—and using that to put the relevant political ads on your computer or mobile screen. But, as campaigns line up to use the strategy this election cycle, they’re finding out that voters just don’t like it. A study from the Annenberg School for Communication at the University of Pennsylvania shows that 86 percent of respondents did not want political ads targeted to them. Professor Joseph Turow of the Annenberg…  Full article

The rise of Pinterest and Instagram

It’s clear now that Pinterest and Instagram are no passing fads. Even if the sites themselves don’t survive long term, they represent a tectonic shift to an image-based media experience. As Steve Rubel wrote for AdAge, “Visual storytelling is in renaissance—but with a twist. Photography, rather than video, is fast becoming the lingua franca of a more global, mobile and social society.” And when it comes to visual storytelling, Pinterest and Instagram are at the very top. According to a Compete’s Online Shopper Intelligence Survey, Pinterest grew from 700,000 to almost 20 million unique visitors in the last year. And…  Full article

Tablets to dominate mobile ads by 2014

Tablets are booming and a new study from the Yankee Group forecasts that in the next two years, tablets will dominate the mobile ad market. According to the study, tablets will account for 53 percent of mobile ad dollars in 2014 while mobile handsets will account for 47 percent. By 2016, tablets will take up 60 percent of mobile ad revenue. And tablet owners are more likely to engage with ads as well. A quarter (24 percent) of tablet owners clicked on ads while using apps, and 29 percent purchased extra content, the study showed. Video will be an increasingly…  Full article

Big Data: hope or hype?

The Pew Internet and American Life project released a report on the future of big data and the big summary is: “Experts say new forms of information analysis will help people be more nimble and adaptive, but worry over humans’ capacity to understand and use these new tools well.” The study was based on a survey (non-random, opt-in, online sample) of 1,021 Internet experts and other Internet users, solicited by email or social media. Fifty-three percent of the respondents were optimistic about what our data picture will look like in 2020 while 39 percent had a more pessimistic view. MediaShift’s…  Full article

Of Note

Diller: Newsweek Not Dead Yet, But Get Ready For Big Changes (Forbes)
Barry Diller suggested on an earnings call that Newsweek could cut back, or eliminate altogether, its print edition within the year to focus on online

Social Media Revs To Reach Nearly $17 Billion (MediaPost)
Social media global revenue is up 43 percent this year to $17 billion, with advertising contributing $9 billion to that total

Zite adds LA Times, Chicago Tribune, others to its publishers program (PaidContent)
Zite, a personal curation app, is adding the Chicago Tribune, Los Angeles Times, Hearst’s Harper’s Bazaar and others to its publisher program

What the mainstream media could learn from BuzzFeed (GigaOm)
Ingram: “Is there anything that mainstream media companies can learn from what it has done, apart from the fact that web users like pictures of cats?”

Google, eBay, Facebook, Amazon form lobbying group (CNet)
America's biggest online companies announce the formation of a new lobbying group, which they hope will give them muscle when it comes to Internet regulation

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