OPA Ad Units

Recent Articles

Can Facebook deliver on high IPO expectations?

Earnings roundup: Digital a bright spot for NYT, McClatchy, Gannett

The super social Super Bowl XLVI

GigaOm buys PaidContent from Guardian

Tablet owners drive e-commerce to mags, but mobile use still not huge

Want More? Sign up for the biweekly OPA Intelligence Report

OPA Ad Units: Ad Unit Samples

Following are specifications for each OPA Ad Unit as well as samples where available. (Note: Please refresh browser if ad sample does not appear.)

Fixed Panel

A Fixed Panel ad is naturally embedded into the page layout at 336 wide x 700 tall. As the viewer scrolls down the page, the ad scrolls as well, staying in a fixed position on the viewer’s screen as the viewer scrolls down the page.

Cleveland Clinic
The New York Times Company

 

XXL Box

An XXL Box begins at 468 wide x 648 tall, automatically opens across the page for 7 seconds to 936 wide by 648 tall for a 1/24x frequency. Controls allow consumer to open and close unit. The opened page can accommodate various interactive content or video.

Sotheby's International Realty
The New York Times Company

Holland America Line
BBC News

 

Pushdown

A Pushdown ad appears on screen as a narrow strip (970 wide by 66 tall), expands for 7 seconds to 970 wide by 418 tall and automatically closes for a 1/24x frequency. Controls allow consumer to open and close unit.

ABC
nymag.com

Bank of America
MSNBC.com

Joy Behar Show
CNN.com

McDonald's
MTVN - Nick.com