General Manager
The Wall Street Journal Digital Network

Alisa Bowen is General Manager of The Wall Street Journal Digital Network, the company’s consumer digital business group, a position she has held since December 2010.

In this role, she is responsible for driving the strategy, development and operations for market-leading products, including WSJ.com, Barrons.com, SmartMoney.com, AllThingD.com and their mobile applications.  In addition to WSJDN, she also supervises FINS.com and the company’s digital classifieds business.

Prior to joining Dow Jones, Ms. Bowen had been Senior Vice President and head of business operations for Reuters Media at Thomson Reuters. In nearly 10 years at the company, she was the global head of consumer publishing and was responsible for global product development, general manager of Reuters.com and a business analyst and media strategist.

Ms. Bowen has an MBA from the London Business School and an undergraduate degree from RMIT University in Melbourne, Australia.